In this story by Brian Deagan the widget is examined as a marketing phenomenon with Widgetbox CEO Will Price chiming in as an expert on the space:“Movie and TV studios have been aggressive adopters of widgets,” Price said. “Every movie studio and music label has a social media program, and each one has a widget …
In the News
This story by Richard Waters by Chris Nuttall took on the reality of the “widget economy” and turns to Widgetbox CEO Will Price for clarity. From the story: “Social media is ahead of the capacity of the advertisers to take advantage of it,” says Mr Price at Widgetbox. The standardised units of advertising and methods …