In the News

Investors Business Daily’s take on widgets

In this story by Brian Deagan the widget is examined as a marketing phenomenon with Widgetbox CEO Will Price chiming in as an expert on the space:“Movie and TV studios have been aggressive adopters of widgets,” Price said. “Every movie studio and music label has a social media program, and each one has a widget …

Financial Times takes on the widget economy

This story by Richard Waters by Chris Nuttall took on the reality of the “widget economy” and turns to Widgetbox CEO Will Price for clarity.  From the story: “Social media is ahead of the capacity of the advertisers to take advantage of it,” says Mr Price at Widgetbox. The standardised units of advertising and methods …